The Fascinating Mind Of Seth Godin

In this illuminating episode, Jeff sits down with marketing legend and bestselling author Seth Godin to discuss his new book "This is Strategy" and explore the evolving landscape of college, work, and decision-making.

Episode Highlights:

• Seth reflects on his entrepreneurial journey, from his college days to founding successful ventures
• The genesis of "This is Strategy" and why strategy is crucial in today's rapidly changing work environment
• His thoughts on college (it's not pretty)
• Insights into the four pillars of strategy: time, games, empathy, and systems
• How job seekers can approach their career strategically in an AI-driven world
• The future of work and creating value beyond traditional job structures
• Seth's evolution as a writer and thinker over the past 25 years

Godin challenges listeners to have meaningful conversations about strategy and offers a fresh perspective on navigating the complexities of modern work life. Whether you're a seasoned professional, an aspiring entrepreneur, or simply curious about the future of work, this episode provides valuable insights to help shape your strategic thinking.

Don't miss this thought-provoking discussion with one of the most influential voices in marketing and business strategy!

 

Today's episode is brought to you by ExecHQ (Website), a C-suite fractional firm providing elite executives for your business. If you’re having challenges taking your business to the next level, want to augment your leadership team, or prepare your company for increased growth, profitability, and an eventual successful exit, ExecHQ has seasoned executives from every C-suite position, ensuring a perfect fit for your needs and industry dynamics. To learn more about ExecHQ, email Jeff Pelaccio at jeff.pelaccio@exechq.com. 

​Seth's bio: Seth Godin (www.sethgodin.com) is an author, entrepreneur and most of all, A teacher Seth is an entrepreneur, best-selling author, and speaker. In addition to launching one of the most popular blogs in the world, he has written 21 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn). His book, This is Marketing, was an instant bestseller in countries around the world. 

 

His new book is THIS IS STRATEGY.​ His previous books include The Song of Significance and  The Practice, and creatives everywhere have made it a bestseller. Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!). He's credited as the inventor of email marketing (the good kind). Seth has given five TED talks, including two that rank as the most popular of all time.​ By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world.​ 

 

In 2013, Seth was one of just three professionals inducted into the Direct Marketing Hall of Fame. In an astonishing turn of events, in May 2018, he was inducted into the Marketing Hall of Fame as well. He might be the only person in both.